Victoria Beckham Wears Shoes Made in Indonesia

MASSAPEDIA NEWS - Shoes this time not just footwear alone, but a fashion statement. No exception in Indonesia, which is still regarded as one of the world's largest consumer of shoes.

In fact, in recent years Indonesia has begun to shift into a shoe manufacturer. Not only businessmen shoes, designer footwear continues to emerge. Not just the usual designer shoes, high fashion shoes, too, is growing.

For designers and entrepreneurs these shoes, there are keywords that so appeal to consumers, namely the locally made products, but with an international flavor.

If traced its history, has actually been a long time Indonesia has a lot of craftsmen shoes. Their services are often used brands of international renown. Unfortunately, the status of the "center of craftsmen shoes' does not make Indonesia a famous name in foreign countries. Impact, many foreign brand appreciation because the quality of the shoes are qualified.

It is also recognized by a businessman shoes, Agie Purwa, who recently set up his own clothing line shoes in Indonesia, with the name Jasmine Elizabeth. He had already passed more than a decade in helping others to make a brand of shoes or a leather jacket.

"Brand was used at Victoria Beckham, my homemade jacket. But that is appreciated not me. Not the Indonesian people. Another brand of shoes that I make also used Emma Watson. Yes we can only accept it 'yeah, okay worn' so, "he said at CNNIndonesia.com at the launch of his latest collection in Menteng, Central Jakarta, recently.

Not necessarily silent, Agie directly create fashion line of shoes local products Indonesia.

Cracks industry met while visiting a job in Bali. Agie see no leather shoe industry is really good quality there. Therefore, he immediately made a shoe workshop in her own skin and produce various kinds of shoes, such as flats, heels, wedges, boots, slippers, and oxford.

Made of sheepskin, he admitted that he was not so encounter difficulty in Indonesia. Because the difficulty is felt only factor workers.

"Skill builders that are still very limited. So baseball is all cobblers can make high heels, because the baseball is easy. What else do they learn to make shoes the self-taught, from his father's example. And in Indonesia itself there is a school baseball Footwear. So maybe should dipikirin government also does the same, "said Agie which owns approximately 25 artisans shoes of the province of Central Java.

In addition, he sometimes has to import cow leather from Italy for several models of shoes. This is because according to product quality cowhide in Indonesia are not as soft material from Italy.

In addition, according to the shoe making industry in Indonesia has its own challenges, which is about how to make shoes that are attractive and convenient for consumer use.

"How do I take advantage of existing source, but we do not lose the same Italian shoe looks," says the designer who will perform at the Indonesia Fashion Week (IFW), 2016.